British auto brand Aston Martin, manufacturer of cars like the DB7, DB9 and the stunning One-77 has been without a CEO for a while, since the stepping down of Ulrich Bez who has relegated himself to a non-executive ambassadorial role. The company’s search for a man at the helm has ended with Andrew Palmer, who until now has been working for Nissan Motor Corporation as its Chief Planning Officer as well as Executive Vice President and member of the executive committee reporting directly to the CEO. He also served as Chairman of Infiniti for a short period.
Palmer (51) is a British born chartered engineer and has 35 years of experience in the automotive industry. His professional career started when he was just 16 years of age in 1979 as an apprentice and has moved up the corporate ladder over the years. He joined Nissan in 1991 and has been living in Japan for the last 13 years. At Nissan he handled many responsibilities ranging from corporate and product planning to global sales and IS/IT.
Andrew has won several accolades and awards along the way. In 2012, he was named as the most influential British executive in the automotive industry by Auto Express. In 2013, he was named the third most influential Chief Marketing Officer in a study conducted by marketing firm Appinions for Forbes magazine. In the same year, Nissan came fifth in Interbrand’s Best Global Green Brands and Palmer received most of the credit for it. In 2014, he was appointed the Companion of the order of St Michael and St George in New Year Honours, in recognition of his services to the British auto industry.
Palmer will be assuming his new role after completion of his transition period from Nissan.
A statement from the shareholder board of Aston Martin said, “We’re delighted that Andy will join us as our new CEO at this important time at Aston Martin. Andy’s wealth of experience on the global automotive stage in marketing and sales, engineering and technology, and luxury and brand management will be instrumental in taking Aston Martin forward through its most significant and ambitious period of investment to date.”